Another excellent talk from TED.com about behavioural economics (to add to those already covered on this blog). Dan Pink, a former speech writer for Al Gore, explains how a lot of business practice still relies on extrinsic motivation which is known scientifically to be counter-productive (explained previously on this blog). He echoes Phil Rozenweig’s charge [...]
Filed under: Bias, Economics, persuasion | 2 Comments »
