Project Implicit

The psychological tests on this Harvard University site are an amazing tool for discovering attitudes and prejudices that people hold without being aware of them. The topics include race, gender and sexuality. You may find what the tests say about yourself to be upsetting, but bear in mind that similar results have been obtained from many, many other people in our culture.

This is just one of the eye-opening psychological discoveries discussed in Malcolm Gladwell’s “Blink: the power of thinking without thinking” – the best popular science book I’ve read in a long time.

This post was originally made on the Kewl Doodz’n’Chyx community blog

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